Take a look at how a “simple” stop-motion logo utilizes everything from hand drawn animation to lasers...yes lasers.
We started by animating our logo in Flash and exporting the outlines of each frame to Illustrator. The laser cutter uses the Illustrator file as a map to cut out the exact pieces we needed. The laser made quick work of the 1/4 inch acrylic making the creation of the replacement pieces a breeze. It even polished the edges of the pieces as it cut them.
Every bit of organization helps when dozens of pieces look so similar. Below is a short excerpt of the frames where "other" breaks apart. It makes for some pretty cool in-between pieces which really show how weird squash and stretch frames can be.
Watch bellow as 6 hours of animation is condensed into 15 seconds for your viewing pleasure.
One of the reasons we picked black acrylic as a medium for this animation was to contrast a visually known rigid material against a fun morphing free hand animation. The sheen that animates over the word "other" takes its cue from highly controlled 3D animations where text is never left plain and static. It adds to the over all finish and adds a fun bit of motion inherent with the material itself.
Check out the final logo build: