EGGO Oats & Berries Waffles
Everyone wants wants a healthier option, even the animals! But how is that made a reality on a budget with 20+ deliverables?
CLIENT OBJECTIVE: MARKET SATURATION
Eggo Needed 20 various social media adds, ASAP but the catch was, they wanted them all with animals! The campaign was that the healthy Oats & Berries Waffles were so good, nature wouldn’t let go.
SOLUTION: MIXED MEDIA APPROACH
They wanted lots of animals but they knew they didn't have the resources to do it with a big live-action video shoot and a zoo's worth of trained animals. Knowing what an animated approach could offer, we recommended using a combination of studio and stock photography to produce all the deliverables they could dream up, without needing an animal handler.
RESULT: SOCIAL MEDIA CONQUORED
From Youtube pre-roll to Twitter, Facebook and beyond, Eggo deployed a fun, engaging and successful messaging campaign.